Facebook Ads vs Google Ads: Which Paid Advertising Should You Use For Online Marketing

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There are Facebook ads and Google ads, which one should you use?
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Google is intent based. People type into Google what they are looking for, such as "cheap hotels in Las Vegas". So when people type in what they are looking for, if you have an ad that solves their problem, they will convert.

If you are an intent based business that sells products or services to people who want to solve a specific problem, then Google is a great fit.

Facebook, on the other hand, is for targeting a broad audience. For example, you can target people who are interested in cars, beauty or any other market out there.

So if you have a product that appeals to a mass market, Facebook can be a great fit for you.

From your ad, you can send people to an informational page that educates the consumer on why they should learning more about your product or service.

After they are educated it becomes easy to sell them.

With Facebook, if you are selling a low-end product you can just send people directly to your product landing page, but it tends not to convert as well compared to sending them to an informational page first.

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Dhanur Sehgal
Dhanur Sehgal
12 July 2018

I am selling a low ticket product - using google but the cpc isn't allowing to be profitable despite the fact my landing page is amazing.

raam naam
Raam naam
01 July 2018

Nice

Rich Ruelas
Rich Ruelas
28 June 2018

Thanks Neil for a to the point, well explained topic (-"

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The Guerrilla King
The Guerrilla King
21 June 2018

Dude is the truth... Been rocking with him for a sec and I always get results when I run a campaign

Vinayak aheer
Vinayak aheer
08 June 2018

thank you Neil I have an questions which is cheaper FB or Google?

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pin 2
Pin 2
31 May 2018

what's about twitter ad/LinkedIn ?

AM
AM
14 May 2018

Thank you neil

Virgil
Virgil
14 May 2018

They can conquer who believe they can.

Nicnac Vlogs
Nicnac Vlogs
08 May 2018

Hi Neil, I just barely passed google search certification and it is so hard but I think its my first step to learn digital marketing. But thank you so much for this video because now I know what platform to study next.

Dharam Patel
Dharam Patel
22 April 2018

Really very helpful information.thanks for sharing such a valuable information.

Keith Hunt
Keith Hunt
30 March 2018

Very helpful! Thanks.đź‘Ť

Chuck Norris
Chuck Norris
22 September 2019

Chuck Norris is the reason you can't see vampires in mirrors.

peter phang
Peter phang
13 September 2017

Ok thank you and subscribed

Facebook Ads vs Google Ads: Which Paid Advertising Should You Use For Online Marketing Wiki

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Facebook, Inc. is an American online social media and social networking service company based in Menlo Park, California. It was founded by Mark Zuckerberg, along with fellow Harvard College students and roommates Eduardo Saverin, Andrew McCollum, Dustin Moskovitz and Chris Hughes. It is considered one of the Big Four technology companies along with Amazon, Apple, and Google.The founders initially limited the website's membership to Harvard students and subsequently Columbia, Stanford, and Yale s... online marketing, internet marketing, digital marketing, inbound marketing, marketing, advertising, adwords, facebook ads, google ads, search engine marketing, facebook, google, facebook ad, facebook advertising, facebook marketing, google advertising, google adwords, pay per click advertising, Neil Patel, SEO tips, affiliate marketing, internet marketing strategies, ppc, pay per click, search engine optimization, facebook ads tutorial,

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